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10 Web Design Trends You Cannot Wait to See in 2017

Thursday, September 14th, 2017

What is web design? The first thing that must come to your mind is how the websites got prospered into becoming what we see today and how they will look like in the future.

One basic reason behind the evolution of websites design can be the customer’s requirements and other can be credit into the account of competition.

What a user see or feels about a website can surely be calculated by analyzing the bounce rate and the average time a user spends on a web page, the lesser the bounce the better is the business.

Here I am going to tell you the most innovative trends that you are going to look at in the coming year in regarding the various aspects of a website:-

Innovation in the terms of menus and navigation

What is the perfect design for a layout to perform best in the market?

The perfect layout cannot be conjured up by your regular novices working overnight a day or night, It needs to be up to the level which can only be marked by the better user interface and ease of access.

For this we constantly need to make some tweaks and turns at every level of abstraction e.g. Once we place our menus in the form of some tiles or at top in the form of some quick links we realize later that it needs to look good in order to function as we wanted and to achieve this, It simply is not enough.

So what’s good with knowing that when we can’t decide what is best for us?

The simplest answer to this can be found by evaluating the website by the specks of a user. I’m sure that’ll help.

To scroll or not to scroll

Usually, people likes to go with more scrolling with less clicking in order to achieve best user interaction with the website but this trend is changing these days because people don’t want to feel hectic towards browsing a website and there is quite a big possibility that the content they are looking for is residing at the bottom.

You simply don’t want the user to get bored with long hours of browsing a website just to find their relevant content and you simply can’t put buttons everywhere because it will ultimately lead you to more user bounce off.

So what do you need to do?

You simply need to analyze user needs and sort your buttons in accordance with the popularity from high to low with equal weight to the scrolling so that your website is neither too long nor too short.

Modularity in designing a website

The website design is just a chain reaction with one thing leading to the other just like a human body is evolved from a fetus to a baby to a mature man/woman, The website also doesn’t get made all at once and by defining tasks with their functionalities at every step it becomes easy for a designer to help make the process easier.

The key to a good website design can be found in a great man’s words named Brad frost.

http://bradfrost.com/blog/post/atomic-web-design/

Flatten the design

Flat design is a style of interface design emphasizing the minimum use of stylistic elements that give the illusion of three dimensions (such as the use of drop shadows, gradients or textures) and is focused on a minimalist use of simple elements, typography, and flat colors.

e.g. Google changed its logo over the years and you might have noticed it all through these years but you didn’t know why not till now…

The study reveals that newest design has more portability and looks better on the variety of devices, this happened just because of managing the space and sloping at the various letter and I’m sure that it will be made better in the future.

Golden age for material design

We challenge ourselves to create a visual language for our users that synthesizes the classic principles of good design with the innovation and possibility of technology and science, this is material design.

This spec is a living document that will be updated as we continue to develop the tenets and specifics of material design.

The material design follows three basic principles and these are…

- The material metaphor is the study of the tradeoff between design and space.

- Material design should be bold with good graphics and intentional.

- The motion through the pages is key to a good material design.

Forms and inputs just got wider

Much as I disagreed with Facebook’s idea of allowing the login option to appear at the corner of the page, this trend came right by.

More and more sites have already planned or planning to go with this approach because this seems to get a better response from the users with better access and visibility too.

Ditch the stock elements because you run the show

Since the adoption of stock elements on the websites such as stock photography or icon sets the world is changing around us and the web design kept up with the newest trends in the market e.g. many websites are ditching the use of predefined stock elements over something which looks more realistic or relevant such as images of their own offices.

As we can see that there are companies trying to make their mark in the global market we simply can’t afford to risk our place by saving the effort of finding something much more interesting.

Clever, Rich but Full of Emotions

As much as the websites are thriving to make themselves appear on top of your search box they just can’t stake out the fact that the user is looking for a companion that will make his/her experience more interactive.

To achieve this many website are adding more and more graphical human emotions with an equal amount of subtleness, that way it doesn’t overshadow the content.

e.g. The heart emoticon in Facebook to let the person know if you love the picture or content.

What’s good with just a nice face lacking in essential features

The website looks astonishing but what if your content just doesn’t fit in requirements of the user?

In that case, your website becomes just a glowing puddle of mud.

So make sure your website have good quality content also with some great features.

Embedding design languages into the browser itself

Some web designers are constantly trying to come out of that shell of adobe illustrator and are trying to be in the game.

To do this there are many well known simple front end languages such as HTML, CSS etc. are there to your rescue.

This trend is a new kid in town which helps the designer to develop a relationship with the web browser and for it to obey his commands.

This was our quick analysis for the upcoming year make sure to share with us about what you feel.

Attention Realtors: Who Wants 2020 Technology Today?

Thursday, September 14th, 2017

Did you know…

House hunting can be a grueling, taxing procedure for your clients.

Does this sound familiar?

‘Staging numerous weekend open houses, only to find out that fifty-percent of the residences weren’t just what the Homebuyers were searching for.’

What if you could help them weed out the properties that meet their requirements from those that don’t prior to them actually leaving their home?

Data from realestate.com.au reveals people searching for brand-new houses are spending 52% longer on listings with virtual tours compared to those without.

What if you could open doors to out-of-town buyers?

You had the potential of providing potential clients with the convenience of being able to look through a property from the comfort of their own home.

Wouldn’t you love to qualify ‘real’ buyers before they book an appointment with you?

Saving you time and money on false leads.

… After 72 hours people only remember 10% of text, 65% of images and an amazing 90% of video.

Are you advertising your listings with video?

The problem is, video Ads have been costly and time-consuming.

Until NOW!

I would like to introduce you to…

2020 Technology…

… Personalized Real Estate Virtual Tours

What is a Virtual Tour?

The phrase “virtual tour” is often used to describe a variety of videos and photographic-based media.

Statistics

Research conducted by several companies and organizations, which are involved in the real estate, show the following:

  • Real estate listings, which feature a Virtual Tour, are viewed 40% more than listings with only traditional (flat) photographs. (Research by Realtor)
  • 75% of the interviewed potential real estate buyers stated that they preferred interactive Virtual Tours to normal photographs.
  • Visitors to a website that features a virtual tour stay generally 3x longer on that website.
  • 20% increase in sales using video personalization.
  • 42% higher conversion rate compared to generic CTAs.
  • 52% of marketers see content personalization as critical to their digital strategies.
  • Switch Merge reported up to a 1,025% increase in click-through rates using Video personalization.

“VIRTUAL REALITY IS GOING TO BE THE MOST SOCIAL PLATFORM”

MARK ZUCKERBURG

What can we learn from these statistics?

#1 LESSON

For abnormal results, you need to be ahead of the competition with something no one else has and none of your competitors are using personalized videos to drive new customers.

VIDEO PERSONALIZATION: Skyrockets Conversions, Opt-ins, & Sales via Personalized Videos.

Video personalization can rapidly engage & drive new customers, bringing you more qualified leads and more sales

An online Personalized Real Estate Virtual Tour makes your website and location/property undoubtedly stand out from your competitors.

Standing out from your competitors generally, means a better business.

Potential customers can view a property in a much better way than through traditional photography. Because a virtual tour makes a location easier to understand, clients that contact the real estate owner/seller are better-informed and generally higher quality contacts.

Property has a virtual open house 24/7 without the need to arrange catering and clean up of the place every time a group wants to see the property.

What are the benefits for YOU the Realtor?

1. Potential customers can view a property in a much better way than through traditional photography.

2. A virtual tour makes a location easier to understand, clients that contact the real estate owner/seller are better informed and generally higher quality leads.

3. Property has a virtual open house 24/7 without the need to arrange catering and clean-up of the place every time a group wants to see the property.

Let me reiterate…

  • Potential clients have the convenience of being able to look through a property from the comfort of your own home.
  • Opens doors to out of town buyers.
  • 24/7 open houses mean potential buyers always have access to the property regardless of what time of day it is.
  • Qualifies ‘real’ buyers as a real estate video more accurately depicts the home, unlike some heavily Photoshop-manipulated images.
  • Able to emphasize the properties key selling points.
  • Can start a viral online marketing campaign through social media platforms.
  • Most importantly, they will make the property stand out, but also help the agent further his/her profile leading toward future listings.

The early days of putting together a video listing resulted in an agent putting together a few pictures, adding some background music and then putting it up on YouTube.

I am afraid to say that this is still happening today:

Now the savvy realtor has finally twigged to the fact that adding a few pictures isn’t going to hack it, so they took it to the next level. They filmed a virtual tour of the house. It works but…

NOW!